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Advertising

Blockchain tapped to combat ad fraud
Tech
Steve Kaaru
-
11 March, 2020

Blockchain tapped to combat ad fraud

Singapore’s marketing firm Aqilliz has launched the world’s first blockchain-powered digital out-of-home advertising campaign for food delivery giant foodpanda
McDonald’s, Nestlé join new blockchain advertising platform
Business
Erik Gibbs
-
18 July, 2019

McDonald’s, Nestlé join new blockchain advertising platform

McDonald's, Nestlé join new blockchain advertising platform
PepsiCo improves ad efficiency by nearly 30% using blockchain program
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Steve Kaaru
-
7 May, 2019

PepsiCo improves ad efficiency by nearly 30% using blockchain program

PepsiCo improves ad efficiency by nearly 30% using blockchain program

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