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Getting your Trinity Audio player ready...

Amazon (NASDAQ: AMZN) has unveiled a new artificial intelligence-powered tool for users to intuitively build enterprise-grade applications without advanced technical expertise.

Dubbed the AWS App Studio, the no-code service allows users to rely on natural language to build advanced applications in a matter of minutes, a feat that previously took skilled developers days to design. Per the announcement, the service boasts a “point-and-click” interface to simplify the application design process while generating an outline to verify intent before creation.

Previously, individuals without technical experience may have relied on low-code solutions to build applications for specific work processes, but a steep learning curve often hinders the development process. Low-code solutions also face the challenge of failing to meet organizations’ security standards while grappling with scaling issues as utility grows.

Aware of these challenges, Amazon says its new App Studio will offer a veritable solution for individuals without advanced technical skills to build their own enterprise-grade applications. The statement confirms the absence of a steep learning curve typically associated with low-code solutions but still offers advanced functionalities beyond existing solutions.

For example, the App Studio will allow users to design the user interface for their apps and build workflows while providing a testing environment for the applications. Users can connect to both internal and external data sources, and the App Studio supports integration with scores of third-party services.

Users do not have to possess any coding knowledge to use the service with all deployment and maintenance processes handled by AWS.

Rather than charge a one-time fee, AWS says customers will only pay for the time spent using the published application. For now, the App Studio is only available in the U.S. state of Oregon but a commercial rollout is only weeks away.

“Now, using natural language, any user with some technical experience can simply describe the application they want to build, and App Studio takes care of the development process, delivering an application that employees can start using immediately,” said Dilip Kumar, VP of applications at AWS.

Keeping pace with industry rivals

Despite being a latecomer to the space, Amazon seeks to catch up with industry rivals by rolling out a slew of AI and emerging technology offerings for consumers.

At a developer conference, the company announced new upgrades to existing AI solutions, and its generative chatbot Q received the bulk of the improvements. The upgrades are intended to reduce hallucinations while providing “context-aware” responses and improved user capabilities.

“This allows agents to provide more personalized and more seamless experiences, especially for complicated tasks,” said Amazon VP for generative AI Vasi Philomin.

In order for artificial intelligence (AI) to work right within the law and thrive in the face of growing challenges, it needs to integrate an enterprise blockchain system that ensures data input quality and ownership—allowing it to keep data safe while also guaranteeing the immutability of data. Check out CoinGeek’s coverage on this emerging tech to learn more why Enterprise blockchain will be the backbone of AI.

Watch: Transformative AI applications are coming

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