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Kate Hiscox is a serial entrepreneur with ambitious plans for her trading platform DRIVE Markets. With a background in supply chain businesses, Kate has recruited a team with wide experience of FX (foreign exchange) trading to create a suite of products that will work together to integrate fiat and crypto (CX) trading.

DRIVE recently received investment from Calvin Ayre, the owner of CoinGeek and a leading supporter of Bitcoin SV, who said that he likes “entrepreneurs who can cut through the noise and focus on technology that works. That’s why I like DRIVE.”

Hiscox plans to use the SV blockchain to record transactions: “the Bitcoin SV blockchain will be used by DRIVE Pay for our ledger specific requirements and BSV will be used as a bridge currency.”

On this week’s CoinGeek Conversations, Hiscox explains the thinking behind her plans to grow her business: “traders want to be able to trade crypto but they don’t have the right exchange [or] the right tools in place to do that. So we basically packaged something that would entice them.” That meant providing “the right infrastructure and trading experience so that ForEx (foreign exchange) traders can come over and trade crypto in a familiar environment.”

“The exchange business is very revenue-intensive,” Hiscox admits: “in launching multiple products that complement each other, by making the first one an exchange, the company will be profitable this year, in a very short amount of time.”

In creating a suite of new products, DRIVE has set itself some ambitious goals, but Hiscox is clear that each product must contribute to the bottom line: “anything we build has to make sense, has to grow revenue, has to complement the products that we already have.”

While some in the Bitcoin world are working on visionary projects that may not come to fruition for years, Hiscox is focussed on more immediate and more conventional business goals: “you can dream up all these wondrous things, but if you don’t have a customer at the end of the day and you’re not making any money, eventually you’re going to go out of business …That’s my thing, I think it’s evolution versus revolution.”

Hear the full interview with Kate Hiscox on this week’s CoinGeek Conversations podcast:

You can also watch the podcast video on YouTube.

Please subscribe to CoinGeek Conversations – this is episode 23 of a weekly podcast series. Just search for “CoinGeek Conversations” wherever you get your podcasts, subscribe on iTunes, listen on Spotify or visit the CoinGeek Conversations website.

https://youtu.be/gBb9FSxfyVs

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