Google searches for ‘onchain’ surge

After hitting a new record in early June, Google (NASDAQ: GOOGL) searches for ‘onchain’ have maintained their high numbers as interest in blockchain technology soars.

According to Google Trends, the search interest for ‘onchain’ has surged over 400% since the start of the year, from a score of 19 to an all-time record of 100 in early June. This interest has remained steady, with the latest data showing a score of 94.

The surge in ‘onchain’ searches has defied a dip in interest for most blockchain-related terms, including Bitcoin and NFTs. This interest peaked in March as the market scaled the heights of the bull market but has been declining since.

The only other term to record consistent interest on the world’s largest search engine is ‘Web3.’

Sustained curiosity around ‘Web3 and onchain’ points to a shift from ‘crypto’ speculation to blockchain utility. Onchain refers to transactions verified and recorded on the blockchain, while Web3 is the next iteration of the internet focused on ownership and full control by the users.

India remains the global leader in ‘onchain’ searches, with a score of 100. The South Asian country has been pushing for blockchain adoption, with government institutions leading the charge at the local and state levels. Tokenization is also a key to this adoption, with the central bank being charged with shaping this sector as the country targets a $1 trillion digital economy by 2030.

Private entities have been championing mass education campaigns, with Timechain Labs among the industry leaders. Its blockchain-as-a-service product, Neucron, launched earlier this year to give Indian developers a plug-and-play solution for creating custom blockchain solutions.

With a score of 74, China remains a hub for blockchain interest despite the government’s anti-Bitcoin stance and has been topping the charts for most searches for months. The Asian giant is a founding member of BRICS, an economic bloc working on a blockchain-based alternative to the U.S. dollar-powered SWIFT.

China has also been working on integrating blockchain in several other areas, including digital identity, tokenization, and international trade.

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